Why Investors Ask This
TAM, SAM, SOM backed by data, not wild projections pulled from thin air. Investors need to see the market is large enough to justify their investment and your growth ambitions.
Understanding Market Sizing
TAM (Total Addressable Market)
The total revenue opportunity if you captured 100% of the market
SAM (Serviceable Addressable Market)
The portion of TAM you can realistically reach with your product
SOM (Serviceable Obtainable Market)
The realistic market share you can capture in the near term (typically 1-5%)
How Validet Helps
Validet uses real market data to calculate:
- Market size based on actual customer conversations and demand signals
- Growth trends from industry data and social signals
- Realistic market share projections based on competitive landscape
- Revenue potential based on pricing validation and customer willingness to pay
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